What are guests looking for when they visit your holiday property?

Make Your Holiday Cottage Stand Out: What UK Staycationers Want in 2025

UK breaks continue to be a top choice for a wide range of holidaymakers, and with a few thoughtful touches, your holiday cottage can become a guest favourite. Whether you’re welcoming walkers, families, or couples, here’s how to elevate your property and meet the expectations of today’s travellers.

Staycation Trends: What the Data Says

According to the latest Sykes Staycation Index Report, two-thirds of Brits are planning a UK holiday this year. A remarkable 41% are seeking a lakes and mountains escape, making Cumbria and the Lake District the No.1 destination for 2025.

So, what are guests really looking for when they book a stay?

1. Outdoor Adventures

The Lake District is a haven for walkers, cyclists, and explorers. No1 in the Top 3 activities Brits most want to do is go on countryside walks, coastal walking and explore local attractions whilst on holiday. The Lake District has them all ticked. Here’s how to make your property adventure-ready:

• Boot Room or Boot Mat: A dedicated space for muddy boots and wet coats is a must. Even a simple boot tray and drying rack can show guests you’ve thought of their needs.

Birkwray Barn Ref 1162435

• Bike & Kayak Storage: If space allows a secure storage and bike locks are a big plus for active guests.

• Family Beach Gear: Buckets, spades, and outdoor games like balls or racquets help families make the most of their stay. Also indoor games on those wet days will be very welcomed to entertain the kids

2. Local knowledge is Gold

• Help guests feel like locals:
• Provide maps, walking guides, and brochures for nearby attractions.
• Share a personalised guidebook or add it to the Lakelovers Welcome Folder with your favourite pubs, cafes, and hidden gems.
• Include info on dog-friendly spots, parking, and local events.

3. Tech-Savvy Comforts

Modern travellers expect modern amenities:

• Reliable Wi-Fi is essential, especially for remote workers.
• Smart TVs with streaming apps let guests unwind with their favourite shows.
• Bluetooth speakers or a Sonos system add a touch of luxury.
• EV charging points are increasingly in demand and can set your property apart.

4. Hot Tubs: A Guest Favourite

Still one of the most searched-for features, a hot tub can boost bookings by up to 35% in winter and 25% in summer.

Enhance the experience with:

• Towel hooks and a drinks shelf
• Safe, well-lit paths
• Steps for easy access

Paddock House Ref 1115519

5. Pet-Friendly Perks

With 28% of bookings including pets, welcoming four-legged guests is a smart move:

• Install an outdoor hose for muddy paws
• Leave space for a dog bed
• Offer a container of dog treats (in original packaging for allergy info)

Gate House Ref 1143496

Final Thoughts

While some upgrades require investment, many are simple, low-cost additions that can significantly enhance your guests’ experience—and your booking potential. Whether it’s a boot mat or a personalised guidebook, these thoughtful touches show guests you care.

Make the most of your property and turn great stays into glowing reviews.

Interested in setting up a holiday let with Lakelovers?

Request your FREE owner pack which will provide you with more information and guide you in the right direction. Call us on 015394 88855 or drop us an email on newowners@lakelovers.co.uk and we’ll get right back to you. Alternatively, complete the form below to request contact from our team, including a copy of our FREE Owner Guide.

*All data is from our parent company Sykes Holiday Cottages.